In this post I’m going to show you how you can not only make your customers fall in love with your brand but also turn them into an army of salespeople that drive sales for you. How to satisfy the customer? There are tons of books on the subject out other yet many business owners, …
One Simple Tip To Make Customers Fall In Love With You And Your Brand Read More »
Today, I’m going to show you what drives your buyers from the inside. How to make sense their seemingly irrational behavior and more importantly how you can profit from it. When I studied Marketing at University years ago twenty years ago, one of the first things my Professor taught me was this thing called the …
Our worldview is driven by 3 kinds of stories. First, you have the Inner Stories. These are stories you tell yourself. It’s the self talk that’s going one in your head 24/7. It’s driven by your values and makes up your identity. As Henry Ford said. “If you think you can do a thing or …
Today we’ll talk about the Outer Stories or Image Stories. These are the stories you tell others, it’s the aspirational image have of yourself. The ideal image of yourself that you want to portray to others. The best version of yourself as it were, the person that you want the others to see you as. …
And finally you have the Feedback Stories. I’d like to call them Reputation Stories. These are the Stories that others tell about you. It’s your reputation. You know, the stuff about you that your friends, family and collegues talk about when you have left the room. It’s how other people see you, not as your …